2012 recap!

When I look back on 2012, it has mostly been a year of trying to keep everything going and further establishing my business. I’m grateful to all the amazing people who have shared parts of my journey with me and worked on my various projects.

Photoshoot highlights 2012.

shoots 2012

Faces of 2012

faces2012

Inspirational images 2012

inspiration 2012I’m excited about 2013 and hope it will be the start of bigger, better things for me and Eustratia. I’ve never really been a fan of new year’s resolutions but I’ve decided to make a list of goals I hope to achieve this year so can look back on it and see how I’ve done. I think I’m always a bit optimistic when I write lists as most of my projects require more work than I originally realise but I’d rather aim high than low so I’m going to write the full list and see how I do.

  1. Learn to drive.
  2. Launch my first latex lingerie range.
  3. Do at least 5 fashion shows.
  4. Release my first non-latex items (at least 6).
  5. Get t-shirts and tote bags printed.
  6. Design and produce a new jewellery range.
  7. Find at least 2 stockists for Eustratia.
  8. Write at least 3 blog posts a month (this doesn’t sound like a lot but with my schedule it can be hard sometimes).
  9. Post at least 5 tutorials.
  10. Find cool bloggers to send items to.
  11. Collaborate with at least 12 amazing models.
  12. Be involved in at least 5 large scale photoshoots with great themes.
  13. Get at least 2 magazine covers.
  14. Find and enjoyable form of exercise that fits in with my schedule and can be done regularly.
  15. Find and keep a studio that works for my business.
  16. Visit 2 other countries.
  17. Do a fashion show out side the UK.
  18. Dress a celebrity in my pieces
  19. Increase my social media followers to a number I am happy with. (I have a lot of profiles and this varies for each but having over 10k on the Eustratia facebook page would be a start)
  20. Do something cool for the Eustratia 2nd birthday in a couple of months!

If I can achieve all of these to the standard I have in mind I dare say it will be a successful year. I’d love to hear from others who have big plans for the year! What do you guys do to stay on track? I’m going to put up a big notice board and stick notes sketches and inspirational images on it in hope that it will help to keep me focused.

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VAU VAU fashion show

I’ve recently started planning for my next fashion show which is going to take place on the 27th of this month, in Leeds. The show has been organised by the amazing Toria Brightside and is being held in and amazing church which you can check out here. I always thought a church would be a great venue for a fashion show and what’s more is, all the proceeds go to charity! Tickets also go on sale today so if anyone would like to come please contact Toria or post a comment here.

I also designed the logo for this which was quite fun as I usually only do graphics for my own label and artwork. They wanted something simple that would work in both black and pale pink so this is what it ended up like.Then Amber turned it into an amazing ticket.

The facebook events page is here- http://www.facebook.com/events/141271342651753/  so check it out and come along if you’re in the are. There will be fashions shows by a variety of different designers, cash only market where you can find work by independent designers and artists, including one off pieces.

The models involved in the show are all stunning, a mixture of new faces and big names that are sure to do the show justice and I will also be stepping in for the finale!

I have named my part of the show “Faeries and Demons” and it will feature music and visuals by Dave Abbott. He also did the last piece for my TG show, which I got lots of compliments for.

More info regarding my show in particular, coming soon!

Bird’s yard update

I recently did a couple of shifts at my Leeds stockist, Bird’s yard. Having not worked in a shop for a good few years it did feel a bit strange when I first got there. I couldn’t remember what you’re supposed to do with the till, had the feeling I wasn’t supposed to touch any of the items in the shop and that I was supposed to be going work when I was standing behind the desk waiting for customers.

When I had readjusted to shopassistantness I found that its actually really good being able to talk to your customers face to face, help them find what they’re looking for and suggest items that might suit them. This is something online businesses really miss out on and in my experience stalls/shows don’t really make up for it as shoppers are a lot less relaxed at such events and, in most cases, actually seem pretty scared that you might try and sell them something.

I also took this opportunity to slightly rearrange my products which now appear to be on mannequins dotted around the shop and a display cabinet as well as the Eustratia booth.

So if you haven’t visited the wonderful Aladdin’s cave that is Bird’s yard I suggest you do so soon. They stock a variety of interesting new designers to suit all tastes and my talented friend Sophie Adamson has also recently joined, if you like dead things check out her work.

“Chimera” collection, Winter 2011

I recently launched the new Eustratia latex/chainmail fusion collection, Chimera. The collection was produced in collaboration with chainmail and metal jewellery designer, Richard Ayres. The name was chosen to reflect the combination of two, very different materials.

The theme of the collection revolves around medieval military and knights while still adhering to aspects of current silhouettes and trends.

“Chimera” Lookbook

Credits:

Images and retouching: David Richardson

models: Victoria B, Biomechanina and Elle Beth

MUA: Mercedes and Sarah Jane Ellis

We also did a bit of a concept shoot before we got kicked off our chosen location!

Items from this collection are now available to purchase on the online store!

All chainmail components were hand made down to each individual link by my partner, Richard Ayres. He is also happy to take on orders for custom and bespoke items so feel free to email enquiries@eustratia.co.uk with any ideas or questions. His collection of metal jewellery and accessories will also be added to the online store very soon.

It was a bit of a rush to get the whole collection made and shot before I left for clothes show live and I ended up waiting to launch till I got back and was able to add items to the shop. I’m quite happy with the way everything turned out given the circumstance, special thanks to David for all his help and support!

Close up shots of the accessories coming soon, along with some more perspex.

For updates, please check the facebook page.

Bella Morte Alt girls feature

This month I was selected to feature in Bella Morte magazine’s Alt girls issue, available to purchase here. They chose a set of photos I shot a while ago, in Chester with Gareth Hickey. There were a few hundred entries and only 20 girls were featured which makes me feel quite good.

They chose a set of photos I shot a while ago, in Chester with Gareth Hickey and gave me a double page spread, which you can view below.

My favourite image from this set and the one I use for my book is the one below but the feature has definitely make me appreciate the other two a lot more.

image by Gareth Hickey, make up by Azzurra

 

Buying inspiration

Image

Since the beginning of the month I have been thinking that I probably need an Autumn wardrobe update. This is a particularly exciting concept because the trends on the highstreet may actually have changed! The Summer ’11 trends weren’t my thing at all (70s floral patterns *shudder*) so I resulted to shopping predominantly online for a whole season and am now subsequently feeling out of touch with the shops. I’m hoping that I will find some items that can be a valuable addition to my wardrobe on my next visit to town but I don’t actually know what I’m looking for or have any mental image of the new style I would like to take on for Winter.

I decided it would help if I made a list of items or features I have felt strongly about over the last couple of years and see where it takes me.

1. The ruff

After studying the ruff as part of my FMP for university I acquired a variety of beautiful images and started making my own to wear.

Inspiration ruffs:

credits left to right: Ashley Smith, Marko Mitanovski, unknown from stylecunt, Bibian blue, unknown, Ashley smith.

My ruffs:

photographer credits left to right: Julian M Kilsby, Neal Lewis, Jennifer Byron, Jason harry

2. Bib/ruffle/bow front blouse

Cute blouses

I’ve had quite a few variations of such items over the past few years but it seems they are still in and while looking for pictures I can across some new season items that might do.

3. Longline bras (preferably worn as outerwear)

topshop longline bras

Most of these are from topshop and I actually bought quite a few of them last year. There don’t seem to be many nice ones out for the new season though so I’ve decided to look out for bustiers instead.

4. Leather jackets

I bought two last winter but since English summers aren’t the warmest I ended up wearing them all through the summer as well so am probably due a replacement.

Jackets left to right: Todd Lynn, Rick Owens, some Balmain rip off, Monsoon, all saints, Burberry Prorsum, Balmain

I found loads of beautiful leather jackets, however most of them were not even slightly within my budget. The winner is the monsoon one in the middle as it has a nice shape and is affordable but if I could choose any I would go for the Balmain one at the end.

5. Patterned tights

Having modeled for tigthsfashion.co.uk (probably the most committed tights comparison site in the uk) a couple of times last year, its been a while since I’ve had to buy tights. Having a dog however, means that I go through them quite quickly no matter how many I get given or how good the quality is (Maybe I should start my own reviews on which ones withstood Scamper’s claws the longest). If I had to recommend a particular brand for quality and interesting designs it would definitely be trasparenze, otherwise you can get quite a good variety on ebay at the moment.

Patterned and fishnet tights

6. Platforms

Since I stopped wearing alternative platforms a few years ago I have been searching for something equally as comfortable that coincides with my current style. Though I have a great collection of heels, boots, wedges and flats I still haven’t found something slightly higher off the ground that is suitable for both every day wear and going out.

variety of shoes from office, polygrove and iron fistkg

I have bought the first one on here, purely because it was ridiculously cheap in the office sale and will probably get an other pair of iron fist shoes soon but generally, I don’t think any of these fit the requirements better than the irregular choice flashing light boots I bought last year.

7. Blazers

Having never been a fan of the preppy look I didn’t really wear blazers until recently but with so many new lace, cropped and stylized variations emerging they are bound to become a new favourite.

blazers left to right: H&M, miss selfridge, forever 21, ebay, monsoon, H&M, ebay

I have a lace one and a short sleeved black one so I will probably go for the monsoon one with the pleated sleeve and the grey one next, something stripey is also a possibility.

8. Leggings

My love of panelled and studded leggings has been growing over the past couple of years as more have become available. At the moment I wear leggings nearly every day as they are comfortable to move around and work in and all my favourite pairs are pretty much ruined. I wish I had the machinery to make some myself as I have a few ideas I’d like to try out and I feel adding some more casual items to my range would be beneficial.

Leggings left to right: minkpink sidekick panel leggings, wolford starlet leggings, club L studded leggings, Eleonora carisi panel leggings, rachel Freire suspender leggings, republic clubL lace trim, Rachel Freire Lynch leggings,Johnatha Ashton panel leggings, alexa slash leggings, Maison Martin Margiela panel leggings

I would actually love all of these!

9. Harnesses.

Harnesses are without a doubt my current favourite body accessory and have been for some years now. I bought my first one from NO:WEAR in Camden 3 years ago and have been constantly buying and making more since then.

Here are a few different styles I found online. I hpe to be able to post images from my own range of harnesses soon as well!

Harnesses

10. Shoulder accessories.

Shoulder accessories are a great way to add interest and detail to any outfit and I definitely need more of them. I currently own shoulder pads and shoulder chains of the large and heavy variety but non of these small, light epaulette type things that can easily be worn day to day. I found a few around, mostly on etsy but non that were perfect for me so I’ll probably have a go at making some. I will try and post a tutorial on here when I do.

Shoulder pads and epaulettes

Making this list has definitely reminded me what the key items in my wardrobe are and has actually led me to purchase a few things already. From the images I have selected to post, I can tell that my new wardrobe will look fresh, even though I already had these types of items in mind. I haven’t included dresses and skirts in this post because I feel they are very shape/size/style specific but I will touch on that subject some other time.